“From our initial conversations, I felt this care, attention to detail and focus on excellence in craft that was a real guiding principle for us,” says Jeffrey Remedios, Universal Music Canada’s chairman and CEO. “We see that in the artists we want to work with, and we felt that with the Superkül team.”

Read more about Superkül’s design for UMC’s new creative campus in Azure, the Globe and Mail, and Toronto Life.